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How to create personal projects to land new clients - with Joseph Ford

How to create personal projects to land new clients - with Joseph Ford

Joseph Ford is a fine art and commercial photographer, best known for shooting people in optical illusions. His personal projects have gone viral time and time again, featuring in titles as wide-ranging as Elle magazine, Vice, Wired and Fast Company, and has been interviewed by news organisations from CNN and BBC, to Australia's Morning Show.

And not by accident.

In this session, Joseph shares how his creative side-projects form an important part of his strategy, and how they have led directly to commercial commissions.

Joseph will be interviewed by Emma Alexander, commercial photography specialist and cofounder of Wisern.

Register for free at Eventbrite: https://bit.ly/JFWisern

MEET YOUR SPEAKERS:

Joseph Ford is based in the UK and shoots worldwide. He is a fine art and commercial creative, who photographs and films people and optical illusions.

His work has won numerous awards and inspired global advertising campaigns for LVMH, Missoni, Lacoste and others; Joseph also has work held in the permanent collections of various German and French museums.

Joseph is a Wisern expert, and you can work with him directly at Wisern.com

Emma Alexander is a commercial photography expert and co-founder of Wisern, the business development platform for creatives.

Emma has been bringing creative ideas to life for nearly 20 years, commissioning and producing creative campaigns for household names like Google, Diageo and Chivas Regal as well as emerging startups. Named as one of Pitch magazine's 100 Super-people in the creative industry for 2021, Emma has hosted workshops for General Assembly, Courier Live and Allbright Academy.

Register for free at Eventbrite: https://bit.ly/JFWisern

Follow us on Instagram @wisern.me for more updates.

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February 22

AWS: Everything I know about taxidermy, clarity and the art of asking - with Emma Alexander