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Breaking into the Commercial Advertising Photography Market

Breaking into commercial advertising can be tough: learn what creative commissioners are looking for, and how to stand out from the crowd.

Breaking into the commercial advertising sector can sometimes feel like battling up a mountain. In the dark. While wearing an inflatable dinosaur suit. In short: hard, slow-going and with the summit out of reach.

In this webinar former ad-agency Art Buyer and commercial Producer, Emma Alexander, gives an insider's view on what creative commissioners are looking for, and how to get visibility in this crowded market.

Focusing on self-evaluation and positioningtargeted identification of clients and how to make first contact with impact, this session breaks the process down into a concise five-step guide, removing the overwhelm and giving you the confidence to move your business forwards.

Learning at Work week

17th May is the start of UK Learning at Work week. When you work predominantly by, or for, yourself it can feel like you’re missing out on some of the training and upskilling that our pals on PAYE get access to. This is why Mother Bran are hosting a week of free events specifically designed for creative career development.

Here’s what other attendees have to say:

“A perfect webinar for a Monday morning, feeling engaged and ready to crack on.”

“Really interesting insights and inspiration to step outside my comfort zone.”

“An excellent presentation with so many valuable tips, thank you!”

Your host

Emma Alexander is a commercial photography expert and creative mentor. She is the founder of Mother Bran, a commercial production company that supports independent creatives through production logistics, mentoring and accountability.

Emma has been bringing creative ideas to life for over 17 years, commissioning and producing creative campaigns for household names like Google, Diageo and Chivas Regal as well as emerging startups. She has worked across the globe and shot most of the things people generally advise against, including animals, children and A-list celebrities! Named as one of Pitch magazine's 100 Super-people in the creative industry for 2021, Emma has hosted workshops for General Assembly, Courier Live and Allbright Academy.

Follow us on Instagram @motherbran for more updates, and check out the other events in this programme.

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May 13

Building Resilience: General Assembly

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May 19

5 Steps to find (and bag!) a mentor